Apptio
Bob Crossman is an accomplished sales executive with extensive experience in the technology sector. Currently serving as Vice President of Sales for Enterprise US East & Canada at Apptio, an IBM Company since May 2018, Crossman focuses on enhancing cloud financial operations and IT cost management for clients. Prior to Apptio, Crossman held various leadership roles at Oracle from April 2007 to April 2018, including Regional Vice President of Sales for the Eastern region, overseeing growth in public sector and healthcare sales. Crossman's prior experience includes serving as VP of Eastern Sales at Stellent and Selectica, where responsibilities included managing sales teams and driving revenue growth in the Eastern region. Crossman is a graduate of Lake Forest College.
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Apptio
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Apptio, an IBM company, is the leading technology spend and value management software provider. Its AI-powered data insights empower leaders to make smarter financial and operational decisions. A pioneer and category leader in Technology Business Management (TBM) and FinOps, Apptio works with thousands of customers, partners, and community members worldwide. Visit www.apptio.com.