Riddhisha Patil is a seasoned marketing professional currently serving as Customer Marketing Manager at Apryse since September 2021, where the focus is on enhancing customer satisfaction through integrated marketing campaigns and identifying opportunities for cross-selling and up-selling. Previous roles include Marketing Programs Manager at Apryse, Marketing Specialist at Aequilibrium, Social Media Specialist at Zenabis Global Inc., and Social Media Specialist at CounterPath. Riddhisha has developed expertise in demand generation, campaign management, and customer engagement across various digital platforms, and has successfully worked on projects involving ABM campaigns, content management, and CRM tool optimization. Riddhisha holds a Master of Arts in French from Savitribai Phule Pune University and a Post Graduate Course in Digital Marketing from Don Bosco Centre for Learning, along with ongoing studies at Université de Franche-Comté.
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