ASC is the acronym for Aquaculture Stewardship Council, an independent not for profit organisation. The ASC was founded in 2010 by WWF and IDH (Dutch Sustainable Trade Initiative) to manage global standards for responsible aquaculture, which have been developed by the Aquaculture Dialogues, a program of roundtables initiated and coordinated by WWF.

What is the ASC
The ASC aims to be the world's leading certification and labelling programme for responsibly farmed seafood.  The ASC is a global organisation working with aquaculture producers, seafood processors, retail and foodservice companies, scientists, conservation groups and the public to promote the best environmental and social choice in seafood.
The ASC's aquaculture certification programme and seafood label recognises and rewards responsible aquaculture.

What the ASC does
Working with partners, the ASC runs an exciting and ambitious programme to transform the world's seafood markets and promote the best environmental and social aquaculture performance. Our standards seek to increase the availability of certified responsible seafood. The ASC's credible consumer logo assures compliance and makes it easy for everyone to take part.

Non Profit

Aquaculture Stewardship Council (ASC)

Chris Ninnes

Alma Roman

Clare Burton

Barbara Janker

Suzanne Rutland

Helga Edwards

Michiel Fransen

Kathrin Steinberg

Willem de Bruijn

Siena Crawford

Genevra Morrison-Hutton

The Marketing Team at ASC is responsible for promoting and enhancing the brand's reputation globally. They develop and execute marketing strategies to increase awareness and demand for ASC-certified seafood, manage digital and traditional marketing campaigns, oversee content creation for web and social media, and coordinate with regional communications managers to ensure consistent messaging. The team works collaboratively to support market development initiatives, engage stakeholders, and amplify the mission of the ASC.

Marketing Team

Marketing And Communications

Programme Assurance and Coordination

Marketing Team

About

Team members

Other teams at Aquaculture Stewardship Council (ASC)

Marketing And Communications

Programme Assurance and Coordination