Flavia D'Altrui

Flavia D'Altrui has extensive work experience in various roles at Procter & Gamble. Flavia started working at Procter & Gamble in 1988 as an Information Technology System Analyst & Project Manager, managing order processing, inventory, and accounting systems. Flavia then transitioned to the role of Information Technology Marketing Analyst Manager, leading in-house business analysis for Fast Moving Consumer Goods categories. Flavia also worked as an Italy "Consumer & Market Insights" Manager, managing consumer insights and initiatives qualification for multiple P&G categories. Flavia later became a Senior Manager in various "Consumer & Market Insights" roles, including Italy/Greece, Europe Business Optimization, Europe Brand Operations, and Italy Sales. In these roles, they led consumer, shopper, and market analysis, developed opportunity analysis, and guided go-to-market strategies. Flavia also worked as a Global Technical Innovation "Consumer & Market Insights" Senior Manager, leading the evaluation and pilot of new capabilities to optimize media/digital investments and drive reach and brand penetration.

In addition to their roles at Procter & Gamble, Flavia co-founded AR Market in 2018, where they serve as the COO, and co-founded Block Buy in 2020.

Flavia D'Altrui completed their Bachelor's degree in Economics from the Università degli Studi 'Gabriele d'Annunzio' di Chieti between 1982 and 1986. In 1981 to 1983, they attended the Superior School Translators & Interpreters in Pescara, Italy, focusing on English and French. Following this, from 1987 to 1988, they pursued a Master's degree in Business Management & Administration at Master ISTAO - Adriano Olivetti, specializing in Economy and Company Management.