Liat Sandak

Liat Sandak is an experienced marketing professional currently serving as the Head of Marketing at arato.ai since September 2024. Prior to this role, Liat held the position of Director of Growth Strategy at Melio from January 2022 to July 2024, where collaboration with various departments led to significant growth initiatives. Liat's background includes a role as Senior Product Marketing Manager at Wix.com, focusing on the highly utilized Logo Maker product, and contributions as a Writer for Haaretz, leading the Running section. As a Co-founder and CMO of Laliway, a profitable running company, Liat achieved notable sales figures. Prior experience also includes managing PPC marketing for fitness SMBs and serving as a Senior Acrobatic Gymnastic Coach at Maccabi World Union. Liat holds a Bachelor of Education in Health and Physical Education from The Zinman College of Physical Education and Sport Sciences at the Wingate Institute.