Frances Garcia Babbington

Frances Garcia Babbington is an experienced marketing professional currently serving as the Director of Marketing at Arcadia, focusing on marketing strategies and product management in the architectural products industry. Frances previously held the position of Director, Product Marketing and Strategy at eSalon, where leadership was provided for product marketing across multiple consumer segments and special projects. Prior roles include Senior Brand Manager at eSalon, Global Brand Manager at MGA Entertainment, and Sr Associate Brand Manager at Pharmavite, among others, showcasing expertise in brand management, product launches, and marketing strategy development across various sectors. Frances holds an MBA from The Ohio State University Fisher College of Business and has furthered education through programs at the University of Cape Town, Case Western Reserve University, and The Wharton School.