Matt Kelly

Matt joined Archant in November 2015 as Chief Content Officer, responsible for content strategy and execution across all platforms and products.

He joins Archant from UK regional newspaper group Local World where he was Group Digital Director. Matt’s career began in local and regional press, as a reporter and sub-editor on the Formby Times and Liverpool Echo. Since then Matt has held a number of senior positions at The Daily Mirror, including Head of Features and Associate Editor. As Publisher and Director of Content of Mirror Group Digital, he led the development of Mirror Online and launched Mirror Football and showbiz site 3am.

In addition, Matt was director of Barcelona-based consultancy Cases i Associats, leading the digital transformation of Argentina’s market leading newspaper, Clarín.