Hannah Horning is a Demand Generation Strategist at ArcherPoint. Hannah has over three years of experience in marketing and demand generation, with a focus on ERP software.
Hannah began their career as a Marketing Consultant, working with VARs and ISVs to create modern campaigns and content strategies. Hannah then moved to AvidXchange, Inc., where they were responsible for creating yearly and quarterly demand generation plans, developing and executing end-to-end marketing campaigns, and tracking campaign progress.
At ArcherPoint, Hannah is responsible for planning and executing lead generation campaigns, working with sales to ensure leads are followed up on and deals close in a timely manner, and conducting weekly meetings with all cross-functional teams to review past and future campaigns.
Hannah Horning holds a Bachelor of Science in Psychology and Marketing from Ball State University. Hannah is certified in Inbound Marketing from HubSpot.