Teja Adams

Teja Adams is a leading expert in social media and innovation within the German-speaking region, with over 14 years of experience designing digital and social media strategies for major media brands. Currently serving as a social media strategist, format developer, and consultant, Teja is also involved with ARD as a format developer and social media editor for the popular crime series "Tatort," and has played a significant role in managing the social channels for "tagesschau," amassing up to 14 million followers. Additionally, Teja works as a journalism trainer, providing specialized workshops on topics such as social media storytelling and cross-media formats at various media academies. Teja's previous roles include pioneering multiple digital formats and projects across various broadcasting networks, contributing to advancements in the digital landscape of German media. Teja holds a Bachelor of Arts degree in Media Communication & Journalism and has further education from the Electronic Media School.