Arenas Entertainment
Gonzalo Martín is the CEO of InVerbis Analytics, a company focused on process mining and business process analytics. Gonzalo is also an investor and board member at Caribe y Mediterraneo, SAS, and a professor at The Core Entertainment Science School. Additionally, Gonzalo holds the position of VP Spain / Europe at Arenas Entertainment. In the past, Gonzalo was a Socio-Director at Good Rebels and a Director General at Telson. Gonzalo has a background in technology and data, with expertise in digital strategy, user experience personalization, and data utilization. Gonzalo has also completed programs in Big Data and Business Management at the University of Deusto and IE Business School, respectively.
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Arenas Entertainment
ARENAS is a diversified entertainment and media company founded over 27 years ago and has been recognized as the foremost authority in marketing entertainment products to U.S. Hispanic audiences. ARENAS, with its unique team of experienced bilingual and bi-cultural executives, has worked on over 500 films and TV programs. ARENAS has developed and executed Hispanic targeted campaign strategies on behalf of major studio clients such as Warner Brothers, Universal, Disney, Paramount, Sony Pictures, 20th Century Fox, The Weinstein Company and Relativity Media, and networks such as ABC, NBC Universal, Telemundo and PBS. ARENAS has worked with every major motion picture studio and networks on major titles such as: X-Men: Apocalypse, The Conjuring 2, Ghostbusters, Star Trek and Beyond Book of Life, 10 Cloverfield Lane, Transformers, Creed, The Hangover III, The Avengers, Annabelle, The Conjuring, Miracles from Heaven, Great Gatsby, Magic Mike XXI, American Sniper, Transformers, Horrible Bosses 2, Vacation, 007 Spectre, Mission Impossible, Tammy, San Andreas, Shades of Blue, Telenovela, Ugly Betty Desperate Housewives, Grey's Anatomy, Dancing with the Stars...and several more!