Koen Baecke

Koen Baecke currently serves as the Director of Marketing & Sustainability and Director of Strategic Marketing at Argenta since September 2019. Prior experience includes the role of Global Brand Marketing Manager at UNILIN from May 2018 to May 2019, where Koen contributed to the brand's reputation in the flooring industry. From February 2012 to November 2017, Koen was the Marketing Director and a member of the Management Team at Rabobank.be, a leading online bank in Belgium. Previously, from 2006 to 2012, Koen held the position of Head of the Marketing Department at De Lijn, the public transport company in Flanders, and was a board member at cambio Autodelen Vlaanderen during the same time. Earlier in career, Koen was the Marketing Manager at De Tijd from 2003 to 2006, responsible for comprehensive marketing strategies and campaigns. Koen Baecke holds an MBA from Antwerp Management School and a Licentiate in Political & Social Sciences from Ghent University.