Arianee
Diane Hecquet is an accomplished professional in digital transformation and media strategy, currently serving as CDMO at YSL Beauté International since November 2018, where responsibilities include developing web3 strategies, overseeing media innovations, and managing CRM initiatives. Previously, Hecquet held various roles at Shiseido Group EMEA, including International Digital Manager for Dolce&Gabbana Beauty, where a comprehensive digital strategy for beauty brands was implemented. Hecquet has also contributed to academia as an instructor in "Brands International Management" at Sciences Po Executive Education. Educated at CELSA Paris-Sorbonne, Hecquet possesses a robust background in communication, digital project management, and brand strategy development across multiple esteemed brands and sectors.
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