Ariston Group
Alistair Bach is an experienced marketing professional currently serving as the Marketing Manager for Ariston Thermo Group in South Africa since June 2017, where responsibilities encompass aligning the marketing strategy with global standards and managing key components such as trade marketing, branding, and communications. Previously, Alistair held the position of Manager Marketing at Electrolux, overseeing marketing activities for major appliances, and served as Senior Project and Business Development Specialist at Samplex Africa, focusing on client relations and business growth. A background in product management is evident from a tenure as TV Product Manager at Samsung South Africa, along with previous roles in marketing and promotions. Alistair's educational qualifications include a Certificate in Strategic Marketing from GIBS Business School and other training from Samsung and Clare Maxwell-Hudson School of Massage.
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Ariston Group
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Ariston Group is a global leader in sustainable solutions for hot water and space heating, components and burners. In 2022 the Group, with the pro-forma inclusion of Wolf-Brink, reported almost 3.1 billion euro revenues. As of today, Ariston Group has over 10,000 employees, representative offices in 43 countries, 28 production sites and 30 research and development centers in 5 continents. Ariston Group is listed on Euronext Milan since November 2021. Ariston Group demonstrates its commitment to sustainability through the development of renewable and high efficiency solutions, such as heat pumps, water heating heat pump, hybrid solutions and solar thermal systems. The Group also stands out for its continuous investment in technological innovation, digitalization and advanced connectivity systems. The Group offers a full range of products, solutions and services mainly under the global brands Ariston, ELCO and Wolf, and also operates under iconic brands such as Calorex, NTI, HTP, Chaffoteaux, ATAG, Brink, Chromagen, Racold as well as Thermowatt and Ecoflam in the components and burners business.