Ujwal Kalra

ARPflow is an AI platform automating end-to-end deductions management and dispute resolution for CPG brands selling to retail giants like Walmart and Target, as well as major distributors such as UNFI and KeHE. ARPflow’s intelligent agents seamlessly ingest data from emails and retailer portals, validate each deduction, and autonomously manage disputes from start to finish. This automation frees finance teams from ~90% of manual work and helps brands reclaim up to 2% of revenue lost to wrong retailer claims. Backed by Accel and Z47, ARPflow has already scaled to 170+ clients in India. Now we’re bringing our proven solution to the US market to deliver fast ROI and earn the trust of US CPG brands. Our mission is to ensure every dollar earned is a dollar kept. We empower finance leaders to focus on growth and strategy instead of chasing claims.