Alexa Wyatt has over 10 years of experience in event and brand marketing. Alexa began their career in 2010 as an Event Coordinator for Southern Protocol, where they negotiated for space contracts, booked event spaces, and sourced vendors for events. In 2013, they joined Kate Spade New York as a Retail Events + Operations Associate, where they managed store incentive programs, the associate wear-to-work program, and the corporate gifting program. Alexa was promoted to Retail Marketing & Events Manager in 2016. In 2017, they became the Head of Brand Marketing and Events at SMCP - Sandro, Maje, Claudie Pierlot. In 2019, Alexa joined Beautycounter as a Sr Manager, Marketing + Retail Innovation, where they created a 360 strategy for live streaming and managed a content calendar. Most recently, Alexa became the Associate Director of Influencer Partnerships at Our Place in 2022, and the Director, Influencer + Partnerships at Arrae in the same year.
Alexa Wyatt attended Furman University from 2007 to 2011, where they earned a BA in Political Science. In 2009, they also studied abroad at the University of New Haven. In 2020, they obtained two certifications from the Institute for Integrative Nutrition: an Integrative Nutrition Health Coach (INHC) certification in June and another in September.
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