Sidney Zeder

Sidney Zeder is an accomplished professional in AI and data consulting, currently serving as Director of AI & Data Consulting at Artefact since July 2020, where responsibilities include leading data strategy development and managing cross-functional teams. Prior to this role, Zeder held various positions at Artefact, including Senior Consulting Manager and Consulting Manager in Data Marketing, driving AI-driven audience segmentation and developing Customer Data Platforms. Previous experience encompasses senior consultant roles at Equancy and CHANEL, focusing on digital marketing and media coordination, and digital project management at L'Oréal. Zeder holds a Master's degree in Management from KEDGE Business School and an MBA from Sungkyunkwan University, complemented by a strong foundation in economics from earlier studies.