Paige Roane

Paige Roane has a diverse background in digital marketing and advertising. Paige is currently working as a Growth Marketing Manager at Artifact Uprising® since 2021. Prior to this, they worked as a Performance Marketing Manager at Outside from March 2021 to September 2021, where they developed marketing strategies for brand membership programs and executed digital marketing campaigns. Paige managed an ad agency team and was responsible for achieving target KPIs.

Before joining Outside, Paige worked at Active Interest Media from 2018 to 2021. Paige started as a Digital Marketing Analyst from March 2018 to July 2019, where they managed digital campaign strategies for multiple brands. Paige then became a Senior Marketing Analyst from July 2019 to September 2020, specializing in forecasting, monitoring, analyzing, and reporting marketing performance. Their final role at Active Interest Media was Manager of Digital Marketing from September 2020 to February 2021. In this position, they aimed to improve digital presence, implement lead generation campaigns, and enhance customer conversion funnels.

Additionally, Paige has experience as a Social Media Specialist at SocialSEO Inc from April 2017 to March 2018, as well as a Digital Copywriter at Springbox in June 2016 and a Copywriter/Designer at Bernstein-Rein Advertising in June 2015. Throughout their career, Paige has demonstrated strong analytical skills, expertise in digital marketing channels, and a focus on driving growth and performance improvements.

Paige Roane completed their Bachelor's Degree in Advertising and Communication Studies from Iowa State University, where they studied from 2012 to 2016. In 2014, they also had a study abroad experience in Marketing & Advertising at Istituto Lorenzo de' Medici. Additionally, Paige Roane has obtained several certifications, including Google Tag Manager Fundamentals from Google Analytics Academy in February 2022, and Fighting Gender Bias at Work, Confronting Bias: Thriving Across Our Differences, and Unconscious Bias from LinkedIn in 2021.