Katie Dawn Armstrong

Katie Dawn Armstrong is an experienced marketing professional with a strong focus on growth strategies, demand generation, and customer experience. Currently serving as the Head of Marketing at Artus, Katie has previously held significant roles such as Marketing Director at VKY Intelligent Automation and Global Customer Marketing Lead at Insights, among others. Katie's expertise encompasses strategic demand generation, account-based marketing, and data analytics, demonstrated through successful campaigns and initiatives across various industries. Notable achievements include driving the marketing strategy for a £5 million data center and contributing to recognitions such as Business Insider's Best Employer accolades. Educational credentials include a course in Market Driving Strategies from London Business School and a BA HONS from Abertay University.