BS

Benjamin de Saint Sernin

Directeur E-commerce Retail & B2b2e at Arval BNP Paribas Group

Benjamin de Saint Sernin currently holds the position of Directeur E-commerce Retail & B2B2E and Global Head of B2C Remarketing at Arval BNP Paribas Group since September 2018. Prior experience includes Marketing Manager for the French-speaking market at Hexpress Healthcare Ltd, where responsibilities involved defining acquisition and retention strategies, and enhancing user experience across devices. Additionally, Benjamin served as Retention Marketing Manager at GIMO Digital marketing agency, focusing on customer retention plans, and held multiple roles at FDJ - La Française des Jeux, where expertise encompassed brand strategies, games development, and team management. Benjamin earned a Post Master's Degree in Marketing & Strategy from Université Paris Dauphine - PSL between 2000 and 2005.

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