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Rebecca Cooper

Analytics Engagement Manager at ASB Bank

Rebecca Cooper (née Byrne) is an experienced professional in data and analytics, currently serving as the Analytics Engagement Manager at ASB Bank since February 2022. Previously, Rebecca worked at Datacom as a Principal Consultant specializing in Data & Analytics for Marketing Automation from March 2021 to January 2022, and held various roles at Origin Energy, including Digital Analytics Manager and Digital Insights Lead from January 2015 to July 2020. Additional experience includes positions at JBA as a Digital Analyst, NZME. as Strategic Insights Manager, and ING as a Project Manager. Early career roles also include client-focused positions at Trunk Media and Veda. Rebecca holds a MicroMasters in Digital Leadership from Boston University and a Bachelor of Business in Marketing and Information Systems from Massey University, along with a Diploma in New Media from Media Design School.

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