Ben Tyler

With more than 20 years of experience as the general counsel for some of the largest companies in the direct sales industry, Ben Tyler heads up ASEA’s efforts to strengthen and protect the ASEA® opportunity worldwide. Ben joined ASEA in 2014 and oversees ASEA legal and associate conduct and education, as well as international development—a role in which he is instrumental in market openings and product registrations in Europe, Asia, and Latin America. Prior to his career in direct sales, Ben worked for 10 years as a courtroom litigator. He earned his juris doctor degree from Brigham Young University.