King Tse

Marketing & Branding Manager at AsiaWorld-Expo Management Limited

King Tse currently serves as the Marketing & Branding Manager at AsiaWorld-Expo Management Limited since April 2023. Previously, King held the position of Assistant Marketing Communications Manager at HKT from December 2021 to March 2023, where responsibilities included developing strategies for various digital marketing channels and optimizing campaign performance. Prior to that, King worked at Cathay Pacific Airways as Assistant Manager in Marketing Solutions, focusing on marketing plans for the Cathay shopping platform and executing personalized campaigns. King's experience also includes roles at Samsonite, where marketing strategies were crafted for regional brands, and at VF Corporation, where seasonal marketing campaigns for Timberland were implemented. King holds an Integrated Bachelor of Business Administration degree with a focus on Marketing from The Chinese University of Hong Kong.

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