ASICS Digital
Ashley Meunier, PMP, CSM has over 14 years of work experience in various roles and companies. Ashley is currently the Director of Program Management for e-commerce and omnichannel at ASICS Digital, a position they have held since March 2021. Prior to this, they served as the Senior Program Manager for e-commerce and omnichannel at the same company from January 2020 to February 2021, and as the Program Manager for e-commerce from January 2019 to January 2020.
Before joining ASICS Digital, Ashley worked at the United States Olympic & Paralympic Committee, where they held the role of Senior Project Manager from July 2018 to January 2019. In this role, they managed all aspects of projects and worked closely with stakeholders to define project scope, requirements, and resources. Ashley also developed and implemented project communications frameworks to ensure informed stakeholders and timely project delivery. Prior to this, they served as a Project Manager from August 2013 to July 2018, where they managed resources, budgets, risks, and changes, and served as a liaison between the business and technical teams, primarily using Agile and Kanban methodologies.
Ashley's earlier work experience includes roles such as Communications Manager at USA Field Hockey from September 2010 to August 2013, where they were responsible for managing digital platforms and leading a team of resources. Ashley also worked as a Marketing Director at River Valley Club from September 2009 to September 2010, and as an Assistant Program Manager at Town Sports International from December 2008 to July 2009.
Ashley's career started as a Marketing & Communications Intern at USA Bobsled & Skeleton from January 2007 to June 2007, where they gained valuable experience in marketing and communication.
Overall, Ashley Meunier has a strong background in program and project management, with expertise in e-commerce, omnichannel, and digital platforms. Ashley has consistently demonstrated their ability to lead teams, manage resources, and deliver successful projects.
Ashley Meunier, PMP, CSM has a Bachelor of Science (B.S.) degree in Sport Management from Endicott College. Additionally, they attended Kimball Union Academy, but no specific degree or field of study was provided. Ashley has obtained the Project Management Professional certification from the Project Management Institute in May 2017. Ashley has also received the Certified ScrumMaster certification, but the specific month and year of obtaining it were not provided.
ASICS Digital
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We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body. We’ve always believed in the positive benefits of movement. And this year, we’ve recommitted to this founding purpose. The ASICS Digital division was created in 2016 and is based in Boston, Massachusetts. Our goal is to build innovative digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of global e-commerce platforms, and other digital services that inspire people to live "Sound Mind, Sound Body." Follow us on Instagram: www.instagram.com/asicsdigitalofficial HISTORY Runkeeper, a leading mobile running app, was founded in 2008 and one of the first apps available when the app store launched that year. The app now has over 50 million users across 180 countries and is available in 12 languages including English, Spanish, French, Italian, German, Brazilian Portuguese, Japanese, Swedish, Dutch, Russian, Korean, and Simplified Chinese. ASICS Group acquired Runkeeper in March of 2016 as a piece of the brand’s 2020 growth plan to continue to drive global expansion and improve the Direct-to-Consumer (DTC) experience. ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body." ASICS was founded on the belief that the best way to create a healthy and happy lifestyle is to promote total health and fitness. ASICS products were introduced to the United States in 1977 and brought with them an incredible story of athletic performance and technical advancements.