Leonard J. Bonacci

Regional Vice President, Stadiums And Arenas at ASM Global

Leonard J. Bonacci, MBA has a strong background in event and venue management. Leonard currently serves as the Regional Vice President for Official ASM Global, where they oversee 14 facility General Managers across a range of stadiums and arenas. In this role, Leonard creates business strategies, implements long-range capital plans, and supports labor negotiations.

Before joining Official ASM Global, Leonard worked as a Consultant for SMG | Worldwide Entertainment & Convention Venue Management. During this time, they handled pre-opening tasks for McLane Stadium at Baylor University, such as event and guest services, facility rules and manuals, staff training, and parking operations.

Leonard's previous experience includes a long tenure with the Philadelphia Eagles, where they held various leadership positions. Leonard served as the Vice President of Event Operations & Event Services, overseeing game day and special event operations at Lincoln Financial Field and the NovaCare Complex. Additionally, Leonard drove revenue through event and concert bookings, concessions, and parking. Leonard also led the booking, event creation, and bidding process for ancillary events at Lincoln Financial Field.

Within the Philadelphia Eagles organization, Leonard also served as the Corporate Sales Account Executive, responsible for developing and managing corporate partner proposals and presentations. Leonard successfully generated new business and managed approximately $1M annually. In addition, Leonard held roles as the Corporate Services & Training Camp Coordinator, Advertising & Promotions Coordinator, and Vice President of Event Operations & Event Services.

Prior to their time with the Philadelphia Eagles, Leonard worked as the Promotions Director for 98.5 KRZ, where they managed public relations, scheduled and promoted concerts, created contests and station promotions, and worked with account executives to promote client events.

Overall, Leonard J. Bonacci, MBA has extensive experience in event and venue management, with a focus on strategic planning, revenue generation, and operations.

Leonard J. Bonacci, MBA, completed their education at several institutions. Leonard obtained a Master of Business Administration (MBA) degree from Saint Joseph's University in 2001. Prior to that, they earned a Bachelor of Science (BS) degree in Marketing from Penn State University in 1996. Additionally, they participated in professional development courses to further enhance their skills and knowledge.

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