Christopher Lloyd

Christopher Lloyd is a veteran marketing leader, writer, thinker, and doer. He took the best practices of a traditional journalism career and applied them to marketing outreach for a wide array of clients and industries before joining Aspire Indiana Health in 2019.

As the Senior Director of Marketing and Communications, Lloyd oversees all external and internal flow of information about the company and is the chief protector of the Aspire brand. When he joined the team, Aspire had no consistent record of outreach or advertising, so his first duty was to build and execute a comprehensive marketing strategy to fulfill unmet needs and discover unexplored opportunities.

This includes defining and enhancing the Aspire brand; exploring ways to communicate that add value to the marketplace; investing in new partnerships and philanthropic support; recruiting and retaining the best talent; promoting an inclusive culture; and attracting patients who can use the company’s ‘whole health services to improve their quality of life.