Michael Liao

Special Assistant & APAC Sales General Manager, CEO's Office

Michael Liao is the Special Assistant and APAC Sales General Manager in the CEO's Office at ASRock Incorporation, bringing over 20 years of experience in the electronics industry. They have a robust background in product life cycle management and the NPI process, with strong connections to electronic component manufacturers and key players across Japan, Korea, ASEAN, Australia, New Zealand, India, and Taiwan. Previously, Michael held leadership roles at AMD, where they significantly grew the company's market share in the Asia Pacific region, and at other notable companies such as Apple and First International Computer Inc. They hold an MBA in Finance from Colorado State University and a Bachelor's degree in International Trade from Fu Jen Catholic University.

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