Macarena Henríquez

Macarena Henríquez has a diverse work experience in marketing, communications, and journalism. Macarena started their career in 2009 as a journalist at La Tercera, where they were responsible for editing press releases and trend reports. In 2011, they joined Bolsa de Comercio de Santiago, initially as a Coordinator for Education and International Relations, where they organized educational activities and managed the investment simulation platform. Macarena then progressed to become a Senior Communication Analyst, leading the establishment of a digital communication area and implementing internal communication projects. From 2015 to 2016, they worked as a Senior Marketing Analyst, focused on marketing activities and the creation of promotional material. Finally, in 2016, Macarena became the Head of Marketing and Communications at Moneda Asset Management, overseeing all marketing strategies and communication efforts.

Macarena Henríquez completed a Diplomado en Dirección de Marketing at Universidad de Chile in 2016. Prior to that, they earned a Magíster Internacional en Comunicación from Universidad Diego Portales, where they attended from 2010 to 2014. Macarena Henríquez also holds a degree as a Periodista, Licenciada en Comunicación Social from Universidad Diego Portales, which they obtained in 2008 after studying there from 2003 to 2008.

In addition to their degrees, Macarena Henríquez has obtained several certifications. Macarena completed a course in Herramientas para el diseño y formulación de proyectos at TELEDUC in October 2020. In May 2013, they participated in a workshop on Taller de Comunicación Corporativa de Redes Sociales at Pontificia Universidad Católica de Chile. Macarena Henríquez also has a certification in Fundamentos de Microsoft Excel Intermedio, which they obtained from Servicio Nacional de Capacitación y Empleo in October 2011.