Athar Shah Khan serves as Chief Executive Officer at Marifah Hotels LLC since February 2023 and holds the position of Chief Sales Officer at Vairt (The Vacation Home Blockchain) since December 2018. Concurrently, Athar is the Director of Business Development at Jics Tech since January 2014 and has been the Business Strategy Head at Associated Technologies Private Limited since April 2020, where responsibilities include leading strategic initiatives and identifying growth opportunities. Athar previously led SKBRO as Chief Executive Officer from February 2016 to July 2023, focusing on operational excellence in the hospitality sector. Athar's extensive experience in business development and management includes a tenure as Senior Manager of Business Development at Associated Technologies Pvt. Ltd. from 2006 to 2020 and a position as Marketing Manager at Norvida from 2003 to 2006. Educational qualifications include a Master's degree in Logistics, Materials, and Supply Chain Management from Bahria University, a Master's degree in Business Administration from COMSATS Institute of Information and Technology, and a Bachelor's Degree in Business/Commerce from the University of the Punjab.
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