Adam Barone, a co-founder and managing director at Sonic Union, Inc., has a vast experience in the audio post and picture finishing industry. Adam has also held roles such as director of operations at Buzz and SVP/Director at Val Morgan. Adam's expertise in developing business models and implementing new workflows has been instrumental in the growth of various companies Adam has been associated with. With a BS in Audiovisual Communications, Magna Cum Laude, from Rochester Institute of Technology, Adam has a strong educational background to complement their extensive professional experience.
AICP (Association of Independent Commercial Producers)
Founded in 1972, the AICP represents, exclusively, the interests of United States companies that specialize in producing commercials in various media – film, video, digital – for advertisers and agencies. The association, with national offices in New York and Los Angeles as well as eight regional offices, serves as a strong collective voice for this $5-plus billion industry, disseminating information; representing the production industry within the advertising community, in business circles, in labor negotiations and before governmental officials; developing industry standards and tools; providing professional development; and marketing American production.