Nick Primola

Nick Primola is the Executive Vice President at Association of National Advertisers. Nick has over 25 years of experience in the marketing industry.

Primola began their career as a Section Manager at Bank of America's in-house marketing agency. Nick then moved to Young & Rubicam Brands as an Account Supervisor before joining OgilvyOne as a Partner. In 2003, they joined Citizens Financial Group as their Senior Vice President of Corporate Marketing. Nick was responsible for increasing their One-to-One Marketing Practice five-fold and led the annual planning initiative for the entire Marketing Department.

In 2011, Primola left Citizens Financial Group to join the Association of National Advertisers as their Executive Vice President. In this role, they are responsible for the organization's marketing strategy, membership, and events. Under their leadership, the Association of National Advertisers has seen record membership growth and expanded its global reach.

They work with Michael Donnelly - EVP, MarTech, Futures, Addressability & B2B Marketing, Robert Rothe - Group Executive Vice President, CIO Information Technology, MTDC, and Office Admin, and Fredrick Knecht - Vice President. Nick Primola reports to Bob Liodice, CEO.