Claire Deschamps

Chief Marketing Officer at ASSOS of Switzerland GmbH

Claire Deschamps is the Chief Marketing Officer at ASSOS of Switzerland GmbH since May 2023. Prior to this, she held roles such as Global Marketing Director at Laboratoires Filorga and Marketing Director, Home Care Category - West Europe Hub at Colgate-Palmolive. With a strong background in marketing and innovation, Claire has also worked at companies like Unilever and Groupe Clarins. She holds a Master's degree in Marketing & Market Research from Sciences Po and has completed executive education programs at Harvard University and MIT Sloan School of Management.

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ASSOS of Switzerland GmbH

ASSOS of Switzerland’s mission is to provide innovative, technically outstanding cycling apparel with meticulous, lean design. Based in Ticino “Terra di Ciclismo”, Switzerland, ASSOS of Switzerland Gmbh was founded in 1976 with the creation of the first ever Lycra® cycling shorts. Thanks to its continued investments in R&D, the company has developed a number of innovations that have imposed the direction in which the bicycle industry has evolved – most of them are now industry standards: first Lycra® shorts (’76), first sublimination on a cycling jersey (’80), first Elastic Interface cycling short insert (2001), Choose your Comfort concept (2003), Project Starbust, the fastest cycling bodysuit on earth (2004), S5 the next cycling shorts generation (2008), S7_S7 is a game changer (2014) are only a few examples. Today, ASSOS proudly provides the Total Cycling Comfort to more than 30 countries around the world. Like with cycling, Assos works as a team that stands for a meritocratic, innovative, respectful, dynamic and fun workplace.