ASSOS of Switzerland GmbH
Matteo Francesco Giusti is a Web Marketing Specialist at ASSOS of Switzerland GmbH since December 2023, focusing on high-performance cycling clothing and accessories. Previously, Matteo served as an E-commerce & Digital Marketing Coordinator at SEASE from June 2021 to November 2023, where responsibilities included consumer segmentation and marketing strategy implementation. Additional experience encompasses a role as Social Media Manager at TO BE SRL, driving initiatives for notable events, and leadership positions as Divemaster and manager at PADI, where participation in diving courses increased by 25%. Matteo's educational background includes a Master's degree in Communication, ICT, and Media from Università degli Studi di Torino, complemented by a Bachelor's degree in Social Innovation and Communication.
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ASSOS of Switzerland GmbH
ASSOS of Switzerland’s mission is to provide innovative, technically outstanding cycling apparel with meticulous, lean design. Based in Ticino “Terra di Ciclismo”, Switzerland, ASSOS of Switzerland Gmbh was founded in 1976 with the creation of the first ever Lycra® cycling shorts. Thanks to its continued investments in R&D, the company has developed a number of innovations that have imposed the direction in which the bicycle industry has evolved – most of them are now industry standards: first Lycra® shorts (’76), first sublimination on a cycling jersey (’80), first Elastic Interface cycling short insert (2001), Choose your Comfort concept (2003), Project Starbust, the fastest cycling bodysuit on earth (2004), S5 the next cycling shorts generation (2008), S7_S7 is a game changer (2014) are only a few examples. Today, ASSOS proudly provides the Total Cycling Comfort to more than 30 countries around the world. Like with cycling, Assos works as a team that stands for a meritocratic, innovative, respectful, dynamic and fun workplace.