Rafael Gutierrez

Rafael Gutierrez, MBA, has extensive work experience in various roles within the insurance and financial services industry. Rafael currently holds the position of Sales Director at AssuranceAmerica, where they have been working since 2021. Prior to this, they served as the Regional Sales Manager at the same company from 2021 to 2022.

Before joining AssuranceAmerica, Gutierrez worked as an Aflac Benefit Consultant at Aflac in 2017. Rafael then moved on to become the Director of Multicultural Business Development | Sales at Direct General Insurance from 2013 to 2017. In this role, they successfully executed the company's business strategy in the multicultural segment, resulting in double-digit growth by leveraging matrix management across field sales, corporate marketing, and analytics.

From 2011 to 2013, Gutierrez held the position of Vice President of Diversity and Inclusion at Ameriprise Financial Services, Inc. During this time, they created and implemented a Diversity & Inclusion strategy aimed at attracting and retaining culturally and ethnically diverse candidates. Rafael also contributed to executive-sanctioned corporate culture change and established diversity scorecards.

Prior to that, Gutierrez worked as the Director of Multicultural Markets at Allianz Life Insurance Company of North America from 2004 to 2011. In this role, they led the marketing and sales strategy for the U.S. Hispanic market, previously an untapped population for the company.

Earlier in their career, Gutierrez held various roles at American International Group, including Director of Regional Training for the Latin American region and Business Development | Product Manager - Personal Accident at Pacifico Vida. In these roles, they led the development and standardization of agent training programs, developed recruiting and selection manuals, and managed business development and strategic planning efforts.

Gutierrez began their career at Western & Southern Financial Group, where they served as the Director of Telemarketing and Direct Response (New Business Development). Rafael established a team to support high-risk clients and led the development of a direct marketing and conservation department that served a large customer base throughout the U.S.

Overall, Gutierrez's work experience demonstrates their expertise in sales, multicultural business development, diversity and inclusion, marketing, and strategic planning in the insurance and financial services industry.

Rafael Gutierrez holds an MBA degree in International Marketing and Management from Xavier University. Prior to their MBA, they obtained a Bachelor's degree in Art & Science with a major in Computer Science, also from Xavier University. In addition to their academic accomplishments, Rafael also holds a certification in Life, Accident & Health License, which they obtained from the State of Tennessee in December 2008.