Shenin Mesdaghi

Chief Product Officer at ASUCCINI

Shenin is the Chief Product Officer responsible for leading the company’s product development and roadmap. Her responsibilities include ensuring the product remains impactful with each added feature and is focused on providing value and efficiency to customers’ daily operational needs. Her aim is to provide the best comprehensive TMS solution for each customer.

Shenin received her degree from the University of California, Irvine, with advanced degrees from the Art Institute of California, Orange County.

Shenin has more than 12 years of experience building software products across several industries. Her background in the creative arts coupled with her technical education and experience has given her a unique perspective on software development. She is a full stack developer with experience leading international product teams and developing software from concept to commercialization.

Shenin joined Freight Trans Manager (FTM) in 2017 shortly after its app launch, and immediately began work on the flexible architecture designed to deliver a focused user experience and custom workflow by client. She applied her diverse background in design, user experience (UX), research, and programming to help further develop a customer-focused and agile TMS. The FTM architecture in the Salesforce cloud fully supports a beautiful UX, and a creative and adaptable workflow.


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