Yihan Xia

Yihan XIA is currently serving as the Director of Marketing and E-commerce at AG1 since May 2023. Prior experience includes holding the position of Marketing Director for Maybelline North Asia at L'Oréal from November 2020 to May 2023, and as Marketing Director at L’Oréal China from October 2017 to December 2020. Additionally, Yihan XIA has worked as an Axe Manager, focusing on brand strategy and innovation for L'Oreal Paris Haircare, and held roles as International Project Manager and Assistant Project Manager within L'Oréal. Earlier career stages included an internship at Garnier Asia and working as an Assistant to the Marketing Director at L'Oreal China. Yihan XIA's academic background includes a Master's degree in Business Administration from EDHEC Business School and a B.A. in French Language and Literature from Shanghai International Studies University.