Helena Lu

Senior Principal Product Designer

Helena Lu is a seasoned product designer with extensive experience in leading design initiatives across multiple organizations. At Atlassian, Helena held several positions from Senior Principal Product Designer to Principal Product Designer, focusing on Enterprise Admin experiences from January 2020 to March 2025. Prior experience includes serving as a Product Designer at Campaign Monitor, where Helena contributed to email marketing automation and growth initiatives, and at BlueChilli Group, successfully launching over 12 startups while advising on brand identity and UX strategy. Earlier roles also include Senior Mobile Designer at Big Ads, where Helena conceptualized mobile products, and Web Designer at SiteSuite Australasia, focusing on website development. Helena holds a Bachelor of Science in Information Technology from the University of Technology Sydney and completed a Summer Intensive in Interaction Design at the School of Visual Arts.

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