Atome
Diane Marie Reyes is an experienced marketing and social media professional with a demonstrated history of driving content strategies and digital marketing initiatives across various industries. Currently serving as Card Growth Manager and Social Media Manager at Atome since February 2022, Diane oversees content for Buy Now, Pay Later and card products while optimizing Facebook Ads for brand engagement. Previously, Diane held roles such as Content and Social Media Lead at Globe Telecom, Digital Marketing Executive and Content Writer at RedDoorz, and Marketing Consultant at Drake International Philippines, where key marketing messages were developed to enhance client relations. Additional experience includes serving as Corporate Communications Officer at CBRE Philippines, focusing on press relations and corporate social responsibility, and working as a Social Media Associate at Manila Bulletin. Diane holds a Bachelor's Degree in Journalism from Colegio de San Juan de Letran, earned in 2014.
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Atome
Atome is part of Advance Intelligence Group, one of the largest independent financial services-focussed technology startups in Asia. Backed by investors such as Softbank Vision Fund 2, Warburg Pincus, Northstar Group, Standard Chartered Bank and Singapore-based EDBI, the Group has raised over USD 700 million in funding to-date and has secured capital in excess of USD 1 billion supporting its credit book. Today, the Group serves over 500 enterprise clients, 235,000 merchants and 40 million individual consumers. Since inception, it has disbursed over USD 4 billion in loans. Atome is Southeast Asia's leading "buy now, pay later" brand which offers consumers greater financial access and flexibility, allowing them to split their bills into flexible deferred payments over time. Short for "Available to Me", A-To-Me partners over 15,000 online and offline retailers across key verticals such as fashion, beauty, lifestyle, fitness and homeware in offering their consumers choice, flexibility and convenience in how they choose to shop and pay. Our three core brand pillars are "aspirations, access and advice", and our goal is to empower a new generation of tech-savvy consumers with smarter access to their aspirations. Our tagline, “Time to Own It”, plays on the core concept of time; in how Atome helps people to pay and afford products and services over time, but at a deeper level, it’s also an immediate call to action for consumers to own their deepest passions and aspirations. Under the umbrella of Atome Financial, Atome also offers a range of financial services, including Cards and micro-lending with a goal of providing affordable access to credit to majority of unbanked and underbanked population across ASEAN.