Vishal B.

Vishal B. is an accomplished professional with extensive experience in creative strategy and brand development across various regions, particularly in the MENA and APAC markets. Currently serving as Managing Director for Atomic Digital Design since July 2023, Vishal is focused on establishing the company’s first international hub outside of Paris, leveraging partnerships with notable brands such as Emirates and Samsung. Prior to this role, Vishal contributed to the IAB's Mixed Reality Taskforce and held significant positions at Snap Inc. as Head of Creative Strategy for the Middle East & North Africa. Vishal's career also includes key roles at TBWA\Raad, M&C Saatchi UAE, and INNOCEAN Worldwide, where strategic planning and data-driven insights played a central role in delivering impactful marketing campaigns. Vishal holds a 2.1 LLB Law degree from King's College London.