Atout France - The France Tourism Development Agency
Sheetal Wadhwa Munshaw is a seasoned professional in the travel and tourism sector, currently serving as the Director for Atout France since August 2015, where the focus is on positioning France as the leading destination for Indian travelers. With prior experience as a Representative to Chamonix Mont Blanc France in India and as a consultant for Avant Garde Consulting, Sheetal has demonstrated expertise in facilitating market entry for international entities in India. Previous roles include Deputy Director at Atout France, Marketing Manager at the Canadian Tourist Office, and a stint as a Sr Copy Editor at Indian Express, where travel writing was a key focus. Educational qualifications include an MA in French Literature from the University of Mumbai and various certifications in wine appreciation.
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Atout France - The France Tourism Development Agency
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ATOUT FRANCE is the France Tourism Development Agency, the mission of which is to promote France as a tourist destination to the travelling public of foreign nations through public information, press relations and commercial promotion activities. ATOUT FRANCE and its partners carry out promotional activities in 33 countries on all five continents, aimed at introducing as many people as possible to the riches of France – its colourful history, the culture, the gastronomy, the countryside, and of course the wine and the shopping.