Andrea Wilson is a seasoned marketing professional with extensive experience in strategic marketing, sponsorship management, and brand development. Currently serving as the Director of Marketing at YP since 2009, Wilson focuses on marketing strategy and planning for consumer-targeted advertising and sponsorships. Prior experience includes roles at AT&T from October 2014 to July 2018, where responsibilities encompassed corporate sponsorships management, sponsorship strategy, and brand advertising, contributing to the optimization and measurement of sponsorship effectiveness. Earlier experience includes working as an Account Manager at GSD&M from May 2006 to January 2009, engaging in high-profile projects during the AT&T/Cingular merger. Academic credentials include a BA in Psychology and an MA in Advertising, both from The University of Texas at Austin.
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