Ofer Friedman

Chief Business Development Officer at AU10TIX

Ofer Friedman is the Chief Business Development Officer at AU10TIX. Ofer has over 25 years of experience in marketing and business development strategy.

Friedman started their career as a Senior Strategic Planner at Leo-Burnett (Geller Nessis) in 1995. There, they worked with agency teams on developing and implementing marketing and MarCom campaigns, and was a member of the agency's New Business Acquisition team. Ofer also won the Effie price for the most effective campaign of the year (with the account team), and special honors at the Wrigley Europe meeting for a new customer engagement concept.

In 2002, Friedman moved to Gitam BBDO, where they were responsible for managing key agency accounts and brand and business development strategy. Some of their key accounts included Hogla Kimberly Clark, Sony, Wrigley, GE, L'Oreal, and Tnuva foods. Ofer also developed a new business area for Hogla Kimberly Clark that became the fastest growing business area and a global model market.

In 2006, Friedman left Gitam BBDO to become the Chief Research & Clients Officer at 1st2c Limited - Social Media Research & Strategy. Ofer held this position for four years before joining AU10TIX in 2010.

Ofer Friedman has a MSc in Management and Organizational Behavior from Tel Aviv University as well as a BSc in Sociology and Anthropology from the same school. Ofer graduated Magna cum Laude for their BSc.

Ofer Friedman reports to Carey O'Connor, CEO. Ofer Friedman works with Sara Shekel - Chief Delivery Officer, Guy Mordoch - Chief Operating Officer & GM, Israel, and Ilan Maytal - Chief Data Officer.

Timeline

  • Chief Business Development Officer

    Current role

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