Lea Heidenreich

Lea Heidenreich is currently a Working Student in Performance Marketing at Audible, where responsibilities include managing the creative briefing process, analyzing marketing reports, and supporting AppStore optimization. Previously, Lea served as a Junior CRM Manager at Mister Spex, focusing on planning and segmenting email campaigns and developing automated email strategies. Earlier experience includes a Dual Student role at HUK-COBURG, where project management and customer care were emphasized, and internships in product marketing and employer branding. Lea is pursuing a Master of Arts in Business Management at Technische Hochschule Wildau, following a Bachelor of Arts in Insurance Management from Coburg University.