AUDITOIRE
Briac Guillas is a seasoned creative technologist and senior project manager at AUDITOIRE since January 2010, specializing in brand experience. Previously, Briac held various roles at Ideactif, where responsibilities included managing event projects from conception to production and handling strategic recommendations for renowned brands like Perrier and Citroën. Additional experience includes partnership management for the Techno Parade 2008 at Magic Garden, assisting in high-profile events and guerrilla marketing for Red Bull and Yoplait. Earlier positions included project assistance and press relations for significant cultural events and festivals. Briac holds a Master 2 degree in Communication from ISTC, obtained between 2006 and 2009.
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AUDITOIRE
AUDITOIRE is a global brand experience agency that transforms conversations and enhances the interaction between organizations, brands and their communities. We create live, digital and virtual experiences that change the way people think, feel, behave and perform. We deliver tailor-made projects and cutting-edge experiences that foster engaging relationships and create measurable impact. AUDITOIRE is recognized for innovation, talent development, operational excellence, and supporting clients all the way. AUDITOIRE has 6 offices in the world : Paris, Hong Kong, Shanghai, Singapore, Doha, Dubai. More than 50 active clients : BNP Paribas, Cartier, Dassault Systèmes, EDF, Google, LVMH, Pernod-Ricard, Unilever, SNCF, Valeo, Volkswagen... AUDITOIRE is a part of OMNICOM Group.