AuraMeter is an AI-powered, gamified social media universe built for Gen Z  who want a space that’s authentic, competitive, and rewarding. Every story, challenge, and interaction earns you AuraPoints — a unique digital currency powered by Aura AI.

Because your aura is not a trend — it’s your presence. AuraMeter doesn’t just measure it, it shows your digital presence to the world in a way that’s visible, valuable, and unforgettable.

Here, every connection is authentic — no algorithm noise, no hidden feeds. Every story you post is seen, celebrated, and rewarded. Aura AI even gives you personalized, emotional compliments for each story, making your digital interactions feel real and meaningful.

You can compete in AuraBattles, climb leaderboards, and unlock exclusive brand rewards in fashion, tech, gaming, and experiences. Every action counts — whether you’re sharing a vibe, winning a challenge, or battling friends, you’re building your Aura, your influence, and your rewards.

Inside AuraMeter, your aura is your power. This isn’t just another app — it’s a gamified social arena where recognition, connection, and real-world benefits merge into one premium digital experience. The design blends futuristic gradients, neon accents, and sleek typography, giving users the thrill of a high-end gaming UI with the exclusivity of a members-only social club.

Whether you’re here to express yourself, dominate the leaderboard, or unlock the best rewards, AuraMeter is your gateway to a new social universe — powered by AI, driven by competition, and made for those who dare to stand out.

Aurameter

Aritra Hom Roy

This department focuses on the strategic direction and overall leadership of the organization.

Executive Leadership

This department focuses on driving business growth through the analysis of user behavior and market trends.

Growth and Analysis

This department focuses on developing and implementing strategies to enhance brand visibility, drive customer acquisition, and optimize marketing performance.

Growth Marketing

This department focuses on conducting analyses and generating insights to support decision-making and strategic planning.

Aurameter

Org chart

Teams

Executive Leadership

Growth and Analysis

Growth Marketing

Research Division

Offices