Lori Vandekerckhove

Lori Vandekerckhove is a seasoned performance marketing specialist with extensive experience in digital marketing and paid media management. Currently at the Australian Institute of Business since April 2025, Lori previously held leadership roles at Clever Digital Marketing as a Senior PPC Manager and at iContact as SEM Manager. Lori's career includes significant contributions at Keypath Education, where responsibilities encompassed managing paid media strategies, and at Pearson, with a focus on optimizing search engine marketing and lead generation. With a Bachelor of Science in Psychology and Crime, Law & Deviance from the University of Toronto Mississauga, Lori has consistently leveraged analytical tools to enhance campaign performance and achieve client goals across various digital platforms.