Dila Raffar is a seasoned marketing professional with extensive experience in account management and campaign execution across various roles in prominent organizations. Currently serving as Southeast Asia Marketing Manager at the Australian Trade and Investment Commission (Austrade) since February 2020, Dila oversees marketing strategies for the region. Prior experience includes working as an Account Manager at Hogarth Worldwide, managing campaigns from planning to delivery, and contributing to the Hogarth-Ogilvy Global Partnership. Dila's background also encompasses a role in account management at TBWA\Worldwide, where successful brand toolkits were developed for APAC markets, and notable projects at Ogilvy & Mather and Leo Burnett focused on high-profile clients such as BMW and Maxis. Dila holds a Bachelor of Mass Communication in Advertising and a Diploma in Communication and Media from Universiti Teknologi MARA.
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