Sooin Lee

Sooin Lee is a seasoned professional in business development and brand management, currently serving as Manager at Authentic Brands Group since July 2022, focusing on the APAC region. Previously, Sooin held positions as a Wholesale Merchandiser at By design LLC from September 2019 to May 2021, and as an Assistant Merchandiser at CJ ENM COMMERCE DIV. in March 2019. An initial experience includes assisting at Seoul Fashion Week through the Seoul Design Foundation in summer 2018. Sooin's academic background includes a Bachelor of Arts in Fashion Design and Merchandising and a Bachelor of Home Economics from Korea University, complemented by professional studies in Fashion Business Management from the Fashion Institute of Technology. Completion of high school diploma was achieved at Incheon International High School.