Andreas Brakonier

Director Customer Journey Management at Auto Fleet Control

Andreas Brakonier has a diverse work experience spanning several industries and roles. Andreas is currently the Director of Customer Journey Management at Auto Fleet Control since July 2023. In 2015, they founded the BRAKONIER CONSULTING & Interim Management company, where they served as Geschäftsführer, managing business units with up to 90 employees and budgets of up to €880 million.

Before that, Andreas held the position of Chief Growth Officer at Creative Business Hacker from August 2021 to August 2022. Andreas also worked at the Institute of Brand Logic as a Senior Management Consultant from April 2013 to March 2015, managing complex projects such as repositioning a perfume chain with three brands and 20 stores.

In their previous roles, Andreas served as an Interim Manager/Head of Brand Management at Roland Corporation from September 2012 to April 2013, as Vice President of Brand Management & Marketing (Global) at Swarovski from September 2010 to September 2012, and as Director of Marketing and Product Management (Global) at Leica Camera AG from September 2008 to September 2010.

Andreas also worked as a Corporate Brand Manager at Hasselblad from May 2005 to August 2008, as Geschäftsführer & Consultant at Brakonier Consulting from January 2004 to April 2005, and as Project Leader DSLR Europe & Marketing Sales Manager at Olympus Europa SE & Co. KG from April 2002 to December 2003.

Andreas Brakonier pursued their bachelor's degree at Bayer AG, a renowned educational institution. However, no specific information is available regarding the duration or field of study during their time at the institution.

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Timeline

  • Director Customer Journey Management

    July, 2023 - present

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