Karen Bohne

Karen Bohne serves as the Head of B2B Marketing at AUTO1 Group since December 2018, where responsibilities include overseeing the B2B Marketing teams for CRM and Paid Marketing, as well as steering Marketing Intelligence and User Research. Previous experience includes roles at HERE Technologies, where Karen worked as a Team Lead and B2B Marketing Manager, focusing on automotive product marketing and competitive product positioning. Additionally, Karen has held positions at Daimler AG in marketing communications, contributing to campaign creation and agency collaboration, and has experience in retail and hospitality sectors. Academic qualifications include a Master of Arts in Marketing from The Berlin School of Economics and Law and a Bachelor of Arts in International Business from EDHEC Business School and The Berlin School of Economics and Law.