Caroline Potter

Caroline Potter is the Head of Enterprise Account Based Marketing for EMEA at Autodesk, where they focus on leveraging marketing strategies to align with commercial goals. With a robust background in strategic marketing, brand management, and demand generation, Caroline has held key positions at companies such as dcs plus, Travelex, and Carlson Rezidor Hotel Group. They have successfully built and led marketing teams, developed integrated marketing campaigns, and managed partnerships across various sectors. Caroline is currently pursuing multiple diplomas in digital marketing and holds first-class honors in Postgraduate Diploma in Marketing Practice from the National University of Ireland, Galway.